Configura partners with Constructor

Configura partners with Constructor to develop a CET Designer software extension to simplify warehouse planning

LINKÖPING, SWEDEN—March 6, 2017— Configura, maker of CET Designer space-planning software, will partner with Constructor to create a CET Designer Extension for Constructor Group’s brand of storage and logistic solutions. Constructor will use CET Designer to simplify how it designs spaces and specifies material handling equipment for its customers.

“We started thinking about using a tool like CET Designer to support a key customer partnership,” Constructor Chief Sales Officer Richard Moss said. “After investigating the potential partnership with Configura, we saw additional benefits beyond, we’ll be able to give all of our customers an enhanced sales and ordering experience.”

Used by thousands of people globally, CET Designer helps manufacturers and their dealers by providing a single software solution for space planning and product ordering. The solution is used in a number of industries that manufacture and market configurable products; industries include material handling, office furniture, kitchen and bath, industrial machinery and laboratory/healthcare.

CET Designer is Configura’s “core” Parametric Graphical Configuration (PGC)-based software platform; an Extension is an addition to the program with functionality that incorporates all of the rules, parts and pricing of a given manufacturer’s products. Because the solution is rules-based, it won’t let users make mistakes.

Manufacturers partner with Configura for CET Designer Extensions in order to make selling their products fast, easy and extremely accurate. The highly visual software enables 2D and 3D design, photorealistic renderings, fly-thru videos, instant bills of materials and installation documents, and now, virtual reality experiences.

“Specifying warehouses and similar spaces is time-consuming and complicated, and requires an intelligent tool such as CET Designer that can handle complex product configurations and large drawings. Constructor’s CET Designer Extension will make it easy for Constructor to design and install a variety of space-planning solutions,” said Johan Bengtsson, Vice President of Marketing and Sales, Configura.

Added Moss: “Our goal is to use CET Designer to drive efficiency in the sales support cycle, which will result in faster customer responses and flexibility of design variations.”

CET Designer is the leading space-planning software solution in the North American office furniture industry where Configura partners with such companies as Steelcase, Haworth, Herman Miller and others. Configura is growing in Asia, and has a large presence in the kitchen and bath industry in the Nordic countries. The company is expanding in the material handling industry in Europe and across the globe. Headquartered in Linköping, Sweden, Configura also has offices in Grand Rapids, Michigan, USA, and Kuala Lumpur, Malaysia.

“Configura is big enough to be stable for the future but small enough to care about its customers – that, in addition to its advanced software solution, is a key reason we chose to partner with them,” Moss said. Constructor plans to release its CET Designer Extension before summer 2017.



About Configura

Configura creates intelligent space-planning software for manufacturers, dealers and designers in the Contract Furniture, Kitchen and Bath, Material Handling, Industrial Machinery, and Laboratory and Healthcare industries. The company’s software products, including CET Designer, are used by more than 10,000 people around the world. Configura Sverige AB, the parent company, is headquartered in Linköping, Sweden, with commercial operations in Grand Rapids, Michigan, USA, and Kuala Lumpur, Malaysia. Founded in 1990, Configura is privately owned with more than 120 employees worldwide and annual sales of more than $13 million USD. More information at

About CET Designer

Based on technology created by Configura, CET Designer is intelligent, highly visual and intuitive space-planning software that simplifies specifying and selling of products in a variety of industries. It’s a complete solution that quickly and accurately handles every step of the sales and order process. In CET Designer, components that represent manufacturers’ products look and behave like actual products. Users drag and drop components into 2D and 3D virtual environments; behind the scenes, the software tracks components, calculates pricing and prevents user errors. Users can create and generate layouts, quotes, photorealistic renderings, movies, installation drawings, reconfigurations and bills of materials – in other words, everything needed to propose on work and place orders. CET Designer is the future of space planning. More information at

About Constructor Group AS

Constructor Group AS is a leading manufacturer and provider of high-quality storage solutions marketed throughout Europe under the Constructor, Bruynzeel, Kasten, Dexion and PSS brands. Since 2007, Constructor Group has been owned by Altor Fund II and is one of the largest providers of storage solutions in Europe. Its products range from innovative pallet racking and shelving technology to office and archive storage solutions. The company provides a complete package of services – including consultancy, planning and maintenance – whether the requirement is for the fitting of a warehouse or a shelving solution for a museum, office or library. Headquartered in Oslo, Norway, Constructor Group AS has modern manufacturing facilities and more than 1,100 employees and factories in Russia, Romania, the Netherlands, Germany and Finland. Constructor Group AS products are sold throughout Europe as well as globally, including in Africa, Australia, Asia, the Middle East, and North and South America. More information at


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